AIGA Design Archives

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Design Category
Corporate communications design, 2002
Design firm
see see eye (Atlanta, Georgia)
Collection
(2003) AIGA 365: 24

Description

The year 2002 was a tough one for PCAG. State funding for child abuse prevention was cut and the state legislature once again failed to make child endangerment a crime. PCAG wanted to compel readers to get involved in supporting its cause. see see eye created a series of booklets that exposed the embarrassingly low priority Georgia’s lawmakers and citizens place on child safety. Where are your priorities? shocked readers by contrasting seemingly trivial laws and funding passed by the legislature with statistics of child abuse in Georgia. Here are our priorities highlights PCAG’s programs. Though highly effective, the programs reach a limited group because of lack of funds. Prevention must be everyone’s priority features financials, donor list and letter.

Credits
Creative directors: Terry Davis, Kevin Sheehan
Designer: Leslie Lord
Photographer: Deborah Whitlaw
Account supervisor: Jeanie Flohr
Production artist: Amy Leburn
Writers: Terry Redman, see see eye
Printer: Color Graphics
Papers: Fox River Coronado White 80 lb. Text, vellum
Client: Prevent Child Abuse Georgia