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Design Category
Promotional design and advertising, 1996
Design firm
Chermayeff & Geismar Inc. (New York, New York)
Collection
(1997) The Greening of Design
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The booklet addresses Crane’s long commitment to the environment and its fine quality business papers made from 100% pure cotton fiber. We illustrated the life cycle of a cotton plant with linoleum cuts, set the type in hot metal, and printed the entire booklet in letterpress. The book was printed on Crane’s 100% cotton Distaff Linen stationery paper and bound in T-shirt cotton fabric over a Linter Paper, two of the raw materials used in manufacturing Crane’s stock.