This text-only record is part of the interactive AIGA Design Archives where you can view more details, zoom into images and explore other works in the definitive online resource on American design.
 |
Design Category
Promotional design and advertising, 1996
Design firm
Warner Bros. Records (Burbank, California)
Collection
(1997) Sound Off: The Top 100 CDs, Music Videos and Print Collateral
|
The album for which this poster was designed had an easy-going, Baja-surf vibe to it. The poster was designed to promote the album at the retail level and would be displayed with blowups of the CD cover (which was a beautuful, quiet image of Chris Isaak sitting in an old theater in Baja). I wanted to add the surf theme, so I chose this classic surf pose we took of him before he jumped in the water at Zippers (a popular surf spot outside Cabo San Lucas). The whole thing was looking a bit too pretty for me, so I tossed in a “bolt” of animated, comic tye because Chris himself isn’t just a “pretty” guy—he is extremely animated and funny.