AIGA Design Archives

This text-only record is part of the interactive AIGA Design Archives where you can view more details, zoom into images and explore other works in the definitive online resource on American design.

Design Category
Information design, 1996
Design firms
MetaDesign (San Francisco, California), Ignition (San Francisco, California)
Collection
(1997) Design of Understanding 2

Description

Interactivity by Design is a book for everyone who manages or designs interactive products.In plain language, it reveals the process of interactive design as a system of decisions and tasks leading to products that work.

The design objective was to show communicators a clear path through the complex, interrelated design and management issues that arise in creating an interactive product.

The result is a guide to the design process from concept through prototype, presented as a series of clearly identified topics and steps. Each topic is covered in self-contained modules that make sense both independently and as integral parts of the process. Each module is illustrated with real-world problems and solutions that people can apply to their own work.

Credits
Creative directors: Ray Kristof, Amy Satran (Ignition)
Information graphics: Ray Kristof, Amy Satran (Ignition)
Designers: Joshua Distler, Jeff Zwerner (MetaDesign)
Typeface: Scala Sans and Myriad
Printer: Shepard Poorman
Publisher/client: Adobe Press