AIGA Design Archives

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Design Category
Information design, 1996
Design firm
This Old House (New York, New York)
Collection
(1997) Design of Understanding 2

Description

This Old House magazine celebrates two great American traditions: fine craftsmanship and cutting-edge technology. We try to educate, inform, and entertain our readers with new ideas as well as revisit old techniques, processes, and tools.

This poster is meant to familiarize (or refamiliarize) the reader with the screw from top to bottom. It serves as an educational device, a visual aid in recognizing specific attributes of the screw. The information is presented in a structured, organized manner for quick identity and reference.

Credits
Design director: Matthew Drace
Illustrators: Clancy Gibson, John Murphy
Copywriter: Jeanne Huber
Printer: Continental Web
Paper: Manistique 60#
Publisher/client: Time, Inc.