AIGA Design Archives

This text-only record is part of the interactive AIGA Design Archives where you can view more details, zoom into images and explore other works in the definitive online resource on American design.

Design Category
Information design, 1995
Design firm
Chermayeff & Geismar Inc. (New York, New York)
Collection
(1996) Information Graphics: Design of Understanding

Description

This self-promoting but functional kit was created to help designers understand the enigmatic postal regulations affecting the design of business envelopes. The postal guidelines checklist was culled from complex federal handouts while the see-through template provides an easy test for regulations compliance. The assorted sample envelopes and sheet of “postage stamps” promote the value of Crane paper.

Credits
Art director: Steff Geissbuhler
Designer: James D. McKibben
Writer: Rose DeNeve
Printer: Excelsior Printing
Paper: Crane’s Cover
Client: Crane & Co.