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Design Category
Information design, 1995
Design firm
Visual Marketing Associates (Dayton, Ohio)
Collection
(1996) Information Graphics: Design of Understanding
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In-line skating streaked into popular culture with a blur. As a market, the sport’s early enthusiasts typically were of a generation not easily defined. But the designers of this catalog spoke the “blader’s” stylized language, which they used to establish a brand character for a major in-line manufacturer.