AIGA Design Archives

This text-only record is part of the interactive AIGA Design Archives where you can view more details, zoom into images and explore other works in the definitive online resource on American design.

Design Category
Information design, 1995
Design firm
YO (San Francisco, California)
Collection
(1996) Information Graphics: Design of Understanding

Description

This series was conceived in 1990, when the challenge of desktop publishing had just begun and information on new technology was scarce. Produced by a major vendor of digital prepress equipment, visual guides were created in seven languages for designers, print buyers, desktop publishers, and others involved in color prepress. Topics are explained graphically with brief explanatory text on single pages or double-page spreads so that readers can access information randomly, as well as sequentially. Although writers and illustrators often chafed at the strict one- or two-page architecture, its clear structure and effectiveness outweighed the creative frustration.

Credits
Creative directors: Maria Guidice, Lynne Stiles
Illustrators: Arne Hurty, Steve McGuire
Photographer: Various
Writer: Various
Pre-press: Digital Prepress International, Anderson Lithograph
Printers: Fong & Fong, Anderson Lithograph
Paper: Centura Dull Coated
Client: AGFA