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Design Category
Promotional design and advertising, 1995
Design firm
Nike, Inc. (Beaverton, Oregon)
Collection
(1996) A Decade of Sports Graphics
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Lacking a budget for a photoshoot, the designer selected and manipulated a stock photo image. By
exaggerating the grain, removing the background, and giving the image a dramatic crop, the designer
successfully captured the sport's true grit, power, and grace.