AIGA Design Archives

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Design Category
Promotional design and advertising, 1993
Design firm
Nike, Inc. (Beaverton, Oregon)
Collection
(1996) A Decade of Sports Graphics

Description

Blind embossing prints "Just Do It" in Braille in this poster, one in a series designed for the handicapped.

Credits
Art director: Ron Dumas
Designer: Guido Brouwers
Copywriter: Laura Houston-Emery
Fabricator: Creative Paper Crafting
Paper: Illustro Dull
Client: Nike, Inc.