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Design Category
Brand and identity systems design, 1995
Design firm
Wieden & Kennedy (Portland, Oregon)
Collection
(1996) A Decade of Sports Graphics
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These graffiti-inspired basketball-playing "alien" figures were created to reflect the flair, fantasy, and
flourish of NYC's streetball players. The figures appeared in an outdoor advertising campaign, on a court design in Brooklyn, and were animated in a 90-second film trailer shown in movie theaters throughout the city.