Swiss Army Brands Inc. 1999 annual report
Samata Mason, Dundee, Illinois, 2000
Description
This annual report uses the beautiful detail inherent in Swiss Army brands products to deliver the message that the company is paying close attention in all aspects of product design and operations. The book’s diminutive format adds to the “details” theme. The final report is identical to the original concept.
Collections:
AIGA 365: 22 (2001)
Repository:
Denver Art Museum
Discipline:
Brand and identity systems design
Format:
Booklet
Credits
- Design firm
- Samata Mason
- Art director
- Dave Mason
- Designers
- Pamela Lee, Dave Mason
- Print production
- Pamela Lee
- Photographer
- Victor John Penner
- Writer
- Steve Zousmer
- Typeface
- Folio
- Trim size
- 5 1/2 x 8 inches
- Printer
- H. MacDonald Printing
- Papers
- 110 lb. Fox River Sundance Smooth Bright White Cover and 70 lb. text, 100 lb. Appleton Coated Utopia Two Dull Blue White text, 36 lb. Appleton Coated Canson Satin
- Client
- Swiss Army Brands, Inc.
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