Life Cycle of a 7th Avenue Pencil

Life Cycle of a 7th Avenue Pencil

Harry Gordon, New York, New York, 1957

Description

Collections: Design and Printing for Commerce (1958)
Discipline: Promotional design and advertising
Format: Promotion

Credits

Art director
Harry Gordon
Designers
Tony Palladino, Harry Gordon
Artist
Sam Marsman
Quantity
5,500
Process
Offset, Thermography
Paper
Roma Cover (imported); Quality Text—American Writing Paper Corp.
Typefaces
Philips Old Fashioned, Cheltenham Bold Extended
Compositor
Frederick Nelson Phillips, Inc.; Master Typo Co.
Engraver
Aetna Photo Engraving Co.
Printer
Business Photo Reproduction, Inc.
Binder
Commercial Book Binding & Ruling Co., Inc.
Client
Charm Magazine
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