Progenitor 1997 Annual Report
Progenitor 1997 Annual Report
Progenitor 1997 Annual Report

Progenitor 1997 Annual Report

Cahan and Associates, San Francisco, California, 1998

Description

The intent of this annual was to convey Progenitor’s unique approach to scientific research. The company’s methods allow it to move from gene discovery to marketable product much faster than is expected in the biotech industry. The entire report was printed on one side of a single piece of paper to reflect the company’s distinct character in a cost-effective way. The other side is a poster that brings out an emotional side of the science. The milestone chart and poster recall the hundreds of gene maps on the walls of Progenitor offices.

Collections: Communication Graphics: 20 (1999)
Repository: Denver Art Museum
Discipline: Corporate communications design
Format: Booklet

Credits

Design firm
Cahan and Associates
Creative director
Bill Cahan
Designer/illustrator
Bob Dinetz
Photographer
Jay Blakesberg
Copywriters
Carrie Wick, Bob Dinetz
Typeface
Helvetica
Printer
Lithographix
Paper
Warren Patina Matte
Client
Progenitor
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