“It’s So You” New York Times Magazine cover

“It’s So You” New York Times Magazine cover

The New York Times, New York, New York, 1999

Description

This was a cover of a special issue of the New York Times Magazine devoted to clothing and identity. Our mission was to create a stylish cover that would convey to the general reader that this was an intellectual inquiry into fashion and identity, but we had to do it without looking like a fashion magazine. We photographed the model Shalom Harlow in a plain muslin dress, and superimposed her face onto that dress. The double take prevents the image from reading like a fashion image, and forces the reader to consider the question “Are you what you wear?”

Collections: AIGA 365: 21 (2000)
Discipline: Editorial design
Format: Magazine

Credits

Design firm
The New York Times
Art director
Janet Froelich
Designer
Claude Martel
Photo editor
Kathy Ryan
Photographer
Andrew Elcues
Typefaces
Stymie Extra Bold, Cheltenham NYT extra light
Publisher/client
The New York Times
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