Gilbert asked us to do a limited-edition paper sample for an annual design conference, which usually has an attendance between 600-800. We screen printed black & white colors on postcard size paper stock and screen printed black on Kraft paper bags we purchased for $15 (1,000). We designed this to feel like a keepsake instead of spending thousands on an expensive brochure that would probably end up in the trash or recycling bin—that’s where they go in this office.