Swiss Army Brands, Inc., 2001 annual report
Swiss Army Brands, Inc., 2001 annual report
Swiss Army Brands, Inc., 2001 annual report
Swiss Army Brands, Inc., 2001 annual report
Swiss Army Brands, Inc., 2001 annual report
Swiss Army Brands, Inc., 2001 annual report

Swiss Army Brands, Inc., 2001 annual report

SamataMason, Dundee, Illinois, 2002

Description

Our challenge was to communicate Swiss Army’s continuing focus on developing and marketing products that are designed around the needs, expectations and lifestyles of its end users. The report, the third in a series, builds on the idea that Swiss Army products are created as equipment for people who tend to view life as a giant “to-do” list. The project was completed inside a short production window and under strict budget parameters for a really great bunch of people.

Collections: AIGA 365: 24 (2003)
Discipline: Corporate communications design
Format: Brochure, Corporate communication, Booklet

Credits

Design firm
SamataMason
Creative director
Dave Mason
Designers
Pamela Lee, Dave Mason
Photographers
James LaBounty, Victor John Penner
Writer
Dave Mason
Typeface
News Gothic
Printer
Blanchette Press
Papers
Sappi McCoy Silk 100 lb. Cover and 80 lb. Text, Domtar Solutions Smooth 80 lb. Text, Chartham 24 lb.
Client
Swiss Army Brands, Inc.
Loading...
Loading...