Swatch Euro All Star Fussball

Swatch Euro All Star Fussball

Spot Design, New York, New York, 1995

Description

Swatch Watch is known for building a strong brand image based on eclectic, youthful graphics. Creatives at Swatch suggested looking instead to Swiss history for visual inspiration for a corporate campaign. Swatch loved the concept at the time, but didn't have the budget (they were not the mega-success they are today). The designer took the project on himself.

Collections: A Decade of Sports Graphics
Repository: Denver Art Museum
Discipline: Promotional design and advertising
Format: Illustration, Promotion

Credits

Design firm
Spot Design
Art director/illustrator
Drew Hodges
Copywriters
Drew Hodges, Max Imgroth
Client
Swatch Watch
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