Nike ACG Pro Purchase catalogue
Nike, Beaverton, Oregon, 2000
Description
Nike ACG’s Pro Purchase Program is a seasonal selection of product offered to key outdoor industry professionals and athletes. This self-mailing catalogue showcased the Fall Holiday 2000 collection. We shot for something clean and simple—a look that focused primarily on product. With a minimalistic approach, space and shape were allowed to take precedence.
Collections:
AIGA 365: 22 (2001)
Repository:
Denver Art Museum
Discipline:
Promotional design and advertising
Format:
Catalogue, Direct mail
Credits
- Design firm
- Nike
- Creative director
- Michael Verdine
- Art director/designer
- Angelo Colletti
- Print production
- Ann Riedl
- Project manager
- Susan Roy
- Photography
- Marcus Swanson, Sean Reynolds, Trevor Graves, Mark Gallup, Tammy Kennedy
- Copy
- Naomi Gollogly
- Typefaces
- Akzidenz Grotesk, Orator
- Trim size
- 9 1/2 x 6 1/2 inches
- Printer
- Irwin Hodson
- Color house
- Colourscan Inc.
- Paper
- 80 and 60 lb. French Dur-o-tone Butcher White
- Software
- Adobe Illustrator, QuarkXPress
- Client
- Nike
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