In Numbers
In Numbers
In Numbers
In Numbers
In Numbers
In Numbers
In Numbers
In Numbers

In Numbers

Garrick Gott, New York, New York, 2009


In Numbers: Serial Publications by Artists Since 1955 was intended to be the first serious survey of this genre of artists’ books. As such, a great deal of material had to be culled from a variety of obscure sources, and the time and energy required would not allow for the book to be totally exhaustive in scope. But what was included was intended to be comprehensive, authoritative and authentic, so we chose different techniques to illustrate and contextualize the titles.

Our cover design and contents page illustration emphasized seriality, and an opening section of representative covers established relative scale among the titles, which couldn’t be illustrated easily among the individual entries. To compensate for the alphabetical organization of titles, we developed a time line to contextualize them temporally. For the publications themselves, physical descriptions detailed 850-some issues or volumes, and every single item needed to be illustrated by a cover or other representative image. Distinct paper finish and color for essay and interview sections differentiated the voices and punctuated the individual entries to elaborate on selected publications, themes, art-historical contexts and publishing methods unique to the genre. All of these aspects were realized formally to broaden and define the comprehensiveness of the survey.

Juror Notes

The fluorescent paper inserts evoke a xeroxed zine aesthetic in a subtle and restrained manner, and underscore the color scheme of the type on the cover.

Collections: 50 Books | 50 Covers of 2009
Repository: Denver Art Museum
Discipline: Book design
Format: Book


Design firm
Garrick Gott
Art director
Garrick Gott
Garrick Gott
Garrick Gott
Bob Lorenszen, Adam Reich
Production director
Sue Medlicott
Production coordinator
Makiko Ushiba
Picture editor
Garrick Gott
Gil Blank, Victor Brand, Clive Phillpot, Nancy Princenthal, Neville Wakefield, William S. Wilson
Philip E. Aarons, Andrew Roth
PPP Editions
Trim size
8.8125 x 12.25
Quantity printed
Bitstream Futura Extra Black Condensed, Fontshop Scala
Printing method
Offset, silk-screen (cover)
NPI NJ Kasadaka 1.3, white, 105 gsm; Serica Bouffant 80 gsm
Binding method
Case, loose back