New Dimensions
David A. Corona, 1976
Description
“Communication Experiences” are interspersed to prompt student involvement, promote skill development, and ultimately to increase understanding.
The text is intended for college-level introductory speech and communications students. One main challenge was to produce 1-color text (based on budgetary considerations) that would effectively compete in the marketplace with several of the successful 2-, 3-, and 4-color texts.
Collections:
The Book Show: Textbooks (1977)
Discipline:
Book design
Format:
Book
Credits
- Art director/designer
- David A. Corona
- Jacket designer
- David A. Corona
- Jacket photograph
- David A. Corona
- Jacket typographer
- Letraset
- Production manager
- John Carlisle
- Author
- Linda Costigan Lederman
- Size
- 7.5 x 9 inches
- Pages
- 398
- Quantity printed
- first printing of 15,000
- Price
- $8.95
- Typefaces
- Text in 9/13 Linotype Helvetica, Display foundry Helvetica and Helvetica Semi-Bold
- Typesetter
- Typoservice Corporation
- Color separator
- Black Dot
- Printer
- Wm. C. Brown Company
- Printing method
- Text: 1-color offset; Black/white illustrations
- Jacket printer
- Union Hoermann Press
- Papers
- Patina Matte, 60 lb. white matte, Jacket: Kivar #3
- Paper manufacturers
- S.D. Warren Company, Scott Graphics
- Paper supplies
- Bradner Smith & Company
- Binder
- Wm. C. Brown Company
- Binding method
- adhesive bound
- Binding materials
- Kivar #3 white
- Publisher
- Wm. C. Brown Company
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