Melons for the Passionate Grower book
Melons for the Passionate Grower book
Melons for the Passionate Grower book
Melons for the Passionate Grower book
Melons for the Passionate Grower book

Melons for the Passionate Grower book

Doyle Partners, New York, New York, 2002

Description

Before deodorants were de rigeur, ladies used to carry around Queen Anne’s Pocket Melons—not to hurl, but because their perfume overpowered other, um, challenges. And this is only one fact about melons that you didn’t know. In this book, Victor Schrager’s masterful still lifes portray 100 varieties of this overlooked fruit. Our design job was to aspire to books of handsome botanical plates, and then let the photographs do the rest of the seductive work. Small-scaled, yet with a formal approach, this book tells you more than you might ever want to know about melons, including how to grow them and how to buy them in a market, and introduces the idea of seed saving, the holy grail of heirloom growers. And you don’t even have to like melons to like this book—Victor’s remarkable photographs turn Amy’s growing habits into art.

Collections: 50 Books | 50 Covers of 2002
Repository: Denver Art Museum
Discipline: Book design
Format: Book

Credits

Design firm
Doyle Partners
Creative director
Stephen Doyle
Designer
Liz Ahrens
Photographer
Victor Schrager
Production director
Nancy Murray
Trim size
7 x 9 1/2 inches
Pages
176
Quantity printed
15,000
Typefaces
Antique Olive, Craw Modern, News Gothic, Ribbon, Rockwell, Scala Wood Type Ornaments
Printer
Graphicom, Inc.
Binding method
Hardcover, sewn
Author
Amy Goldman
Editors
Ann Bramson, Deborah Weiss-Geline
Publisher
Artisan
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