Inspired by the natural rhythm and vitality of water, Azur is a synergistic formula of ocean minerals and sea herbs that benefit the skin. This water-based product line restores nutrients to the skin and protects it from harsh environmental factors. The challenge was to create a package based on this sea-inspired product line. Water flow, plant life, rocks and effervescent bubbles give the Azur package energy and an uplifting sense of relief.

“Packaging is a visual embodiment of the clean, ocean fragrance.”
“Beautifully appropriate.”
“Color, texture, ‘mood’ perfectly appropriate to scent. Supports expectation—cool, watery, very appealing.”