Jesse Williamson Before & After
Jesse Williamson Before & After
Jesse Williamson Before & After

Jesse Williamson Before & After

Charles S. Anderson Design, Minneapolis, Minnesota, 2006

Description

While designing a collectable Qee toy, we realized their “egg” figure would be a perfect promotional reminder of Jesse Williamson, Williamson Printing Corporation’s larger-than-life president. Williamson quickly ran out of the toys, and we soon learned that Jesse had lost over 100 pounds. We rushed to create a new “skinny” version and commemorate the transformation of both man and toy with a poster.

Juror Notes

“Funny! Colors are great.”

Collections: AIGA 365: 28 (2007)
Repository: Denver Art Museum
Discipline: Promotional design and advertising
Format: Posters, Promotion

Credits

Design firm
Charles S. Anderson Design
Art director
Charles S. Anderson
Designer/illustrator
Erik Johnson
Printer
Williamson Printing Company
Client
Williamson Printing
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