Trendex Directory of Solutions

Trendex Directory of Solutions

The Edison Group, Minneapolis, Minnesota, 1998

Description

Trendex packages information. They’ll print it, stamp it, bind it, and box it; they’ll even sell equipment so customers can do it themselves. Their challenge was illustrating their capabilities so that single clients understood the breadth of their business or the products and processes available. The solution: an all-inclusive directory that demonstrates as well as lists Trendex’s capabilities.

Readers can see and touch die cuts, embosses, debosses, foils, binding elements, tabs and cover stocks, as well as peruse a range of finished pieces. The added value of the book makes it a keeper, and positions Trendex as a knowledgeable creative partner.

Collections: Communication Graphics: 20 (1999)
Repository: Denver Art Museum
Discipline: Information design
Format: Booklet

Credits

Design firm
The Edison Group
Creative director/designer
Jo Davison
Photographer
Jake Armour
Copywriter
Chris Mihock
Typeface
Din Mittelschrift
Printer
Trendex
Client
Trendex
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