Mr. Plus Comes Calling

Mr. Plus Comes Calling

Arnold Roston, 1953

Description

Collections: Printing for Commerce (1954)
Discipline: Promotional design and advertising
Format: Booklet

Credits

Designer
Arnold Roston
Artist
Milton Hebald
Photographer
Lionel Freedman
Calligrapher
Andrew Szoeke
Quantity printed
6,500
Process
letterpress, silk screen
Paper
Warren’s Lustro Gloss
Typeface
Century
Compositor
Advertising Composition, Inc.
Engravers
Collier Photo Engraving Co., Rogers Engraving Co., Inc.
Printer
Davis, Delaney, Inc.
Client
Mutual Broadcasting System, Inc.
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