American Photography 17
344 Design, Pasadena, California, 2001
Description
American Photography displays the year’s best photography, as selected by a jury of photo editors, art directors and designers.
The cover traditionally uses an image from the year’s crop of winning entries. In this case I chose Craig Cutler’s condiments for their bold, graphic look (and because I’ve always liked those little ketchup packages with the rubbery flexography). I silk-screened all the typography and design elements onto a clear vinyl slipcover, leaving the photograph itself untouched.
The only constraints were the traditional 9 1/2 by 12 1/2 hardcover format and that the images had to be shown uncropped at a minimum height of 5 inches. Beyond that I was given carte blanche. So my main challenge was controlling my desire to show off.
Credits
- Design firm
- 344 Design
- Designer
- Stefan Bucher
- Photographer
- Craig Cutler (cover)
- Production coordinator
- Mark Heflin
- Trim size
- 9 1/4 x 12 1/4 inches
- Pages
- 432
- Quantity printed
- 3,000
- Typeface
- Helvetica
- Printer
- Dai Nippon Printing Co.
- Paper
- Biberest matte-coated 135 g/m2
- Binder
- Dai Nippon Printing Co.
- Binding method
- Smythe-sewn, hardcover
- Author
- Alison Morley
- Editorial consultant
- Peggy Roalf
- Publisher
- Amilus, Inc.