The job was to come up with show packaging (intros, bumpers, transitions, logos, overall look and feel) for MTV’s “Spring Break 2002” group of shows. This is a very simple idea of going inside the floral patterns of bathing suits and making those patterns come to life. Most of the graphics involved starting with tight shots of a floral and vine pattern as the plants literally start to grow. The camera follows the path of a specific plant as it winds its way across the frame. Other flowers are blooming and leaves are sprouting as the camera pulls back to reveal that it is a print on someone’s bathing suit. The packaging was a combination of still photography and conventional and 3-D animation. The flower pattern was an original design; to keep the plant growth looking smooth and natural, much of the animation was done frame by frame.