The Beast
Scholastic, Inc., New York, New York, 2003
Description
For this cover, the editor requested that we not use illustration or photography. The challenge was to come up with an arresting typographic solution that would convey the energy and drama of the story. In instances where the illustration and photography are not being used, the typography becomes the image. In this design, with its varied letter sizes and unusual placement of type, I tried to create energy, tension and drama. “The Beast” in this case refers not only to drugs, but also to the inner struggle experienced by the protagonist.
Juror Notes
“Striking use of color and type for both the front and back jacket. Successfully fulfilled the editor’s request of not having an image. Overall design is reflective of the content’s serious subject.” Isabel Warren-Lynch
“Treats the young adult reader with intelligence and respect or hopes that they can have an elevated visual and interpretive capability.” Archie Ferguson
Credits
- Design firm
- Scholastic, Inc.
- Creative director
- David Saylor
- Art director
- Marijka Kostiw
- Jacket designer
- David Caplan
- Production director
- Heidi Robinson
- Production coordinator
- Jeanne Hutter
- Author
- Walter Dean Myers
- Editor
- Elizabeth Szabla
- Publisher
- Scholastic, Inc.
- Trim size
- 5-1/2 x 8-1/4”
- Quantity printed
- 27,000
- Compositor
- NK Graphics
- Typefaces
- Cafe Retro, Darwin, Locus
- Jacket printer
- RR Donnelley
- Paper
- 80 lb. stock coated 1 side
- Binder
- RR Donnelley
- Binding method
- HCA Hardcover Adhesive
- Book type
- Children