Superlight
Andrew Blauvelt/Matthew Rezac, Minneapolis, Minnesota, 2008
Description
Superlight documents the 2006 and 2008 biennials of digital media presented by ZER01. Formal and material decisions were gleaned from the title: the design concept, simply put, explored all things “light.” We chose to print on lightweight, high-bulking uncoated paper using quick-setting UV inks for both image quality and black-on-black effects. The visible light spectrum was repurposed as an organizational device (red and orange for 2008 front matter and essays; yellow for artist works; green for special projects; turquoise for companion exhibitions; blue and violet for 2006 biennial documentation), and the sections were divided by thin translucent sheets, printed with the spectral rainbow. Interior pages explore the overprinting of color on black. The light spectrum manifests itself more subtly on the cover, which has a shifting varnish (pink to green). Lastly, the cover title treatment is cut by laser light.
Juror Notes
Clearly, the work of “knowing” designers. The strong conceptual framework provides a structure for the book. The iconoclastic pacing and texture of the book is effective and nods to Bruce Mau’s S,M,L,XL and some books by Irma Bloom.
Credits
- Design firm
- Andrew Blauvelt/Matthew Rezac
- Creative director
- Andrew Blauvelt
- Designer
- Matthew Rezac
- Photographers
- Everett Taasevigen, et al.
- Authors
- Steve Dietz, et al.
- Editor
- Pamela Johnson
- Publisher
- ZER01
- Curator
- Steve Dietz
- Trim size
- 6.375 x 9
- Pages
- 336
- Quantity printed
- 1,000
- Printers
- Shapco Printing, Inc.
- Papers
- Arctic, Munken Print White 15, 115 gsm; Neenah, UV/Ultra II, Radiant White, 17 lb., text; StoraEnso, Centura, 120 lb., cover, dull
- Typeface
- Romain BP