Izzy Catalogue
Izzy Catalogue
Izzy Catalogue
Izzy Catalogue
Izzy Catalogue
Izzy Catalogue
Izzy Catalogue

Izzy Catalogue

BBK Studio Inc., Grand Rapids, Michigan, 2006

Description

The izzydesign catalogue reinforces the company’s philosophy of people-centered design and the power of collaboration. The photo-rich pages combine izzydesign’s fun and affordable furniture with the children and grandchildren for whom izzydesign products are named. While most furniture catalogues include black and white, three-dimensional line drawings and pedestrian product descriptions, BBK Studio worked with izzydesign to incorporate people, products, and fun, punchy product descriptions to inspire and amuse architects, designers and other key decision makers. Like all of izzydesign’s printed marketing materials designed by BBK Studio, the catalogue is light, fun and rich with information. Color-tabbed pages make finding products a breeze. 

Juror Notes

“With graceful subtlety, this catalogue makes the layered complexity of ordering seem surprisingly easy. A strong grid system paired with smart illustrators and photos makes it a pleasure to use.”

Collections: AIGA 365: 28 (2007)
Repository: Denver Art Museum
Discipline: Information design
Format: Catalogue, Information graphic

Credits

Design firm
BBK Studio Inc.
Creative directors
Michele Chartier, Yang Kim
Art director
Michele Chartier
Designers
Michele Chartier, Adam Rice
Illustrators
Tim Calkins, Jon Post, Adam Rice
Photographer
Izzy Design
Production artist
Vicki Post
Picture editor
Michele Chartier
Project managers
Michele Chartier, Debbie Goode
Editor
Kristin Tenant
Writer
Kristin Tenant
Copywriter
Kristin Tenant
Printer
SVH
Printing method
Offset lithography, 4/C, aqueous coating
Binding method
Perfect
Papers
Fortune Gloss 60 lb. text, White 80 lb. cover
Typeface
Avenir
Client
Izzy Design
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