Laser Awesome
Primal Screen, Atlanta, Georgia, 2008
Description
Laser Awesome is a two-hour, primetime action block on Nicktoons Network. The main challenge was to create an entertaining interstitial that was distinctive from the programming and fit the network positioning of fun and irreverence. This montage is made up of bumpers and identities that feature a giant hot dog who finds himself in situations of escalating awesomeness. It is a silly, whimsical send-up of the action-movie genre.
Juror Notes
Hysterical; laser awesome.
Collections:
AIGA 365: 30 (2009)
Repository:
Denver Art Museum
Discipline:
Brand and identity systems design
Format:
Animation, Brand and identity systems, Video
Credits
- Design firm
- Primal Screen
- Creative director
- Douglass Grimmett
- Production director
- Teresa Cloud
- Animators
- Brennan Isbell, Robert Shetler
- Art director
- Robert Shepps
- Music
- Stephen Mank
- Producer
- Hunter Matheson
- Client
- Nicktoons
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