Gallery One, an additional permanent wing at the Cleveland Museum of Art, was conceived specifically to inspire visitors to explore the museum’s collection in new and different ways by leveraging digital technology. Local Projects created an entire suite of interactive experiences and developed a visitor strategy to achieve this overall goal.

Located at the entrance to the museum, Gallery One welcomes visitors into an active 13,000-square-foot space where art and technology merge together to transform the traditional art museum experience through intuition, play and creativity. Designed for visitors of all ages, both novice and seasoned, the technology interfaces inspire users to see art with a higher level of depth and understanding, sparking experiences across the spectrum from close looking to active making and sharing.

Read the full case study with juror comments here: [http://www.aiga.org/case-study-gallery-one/]

A fantastic utilization of technology in a museum: The client’s bold vision for a novel kind of overture experience that launches inspired visitors out into the museum is well-executed. The interactive experiences in Gallery One connect audiences with the collections in personalized ways that seem fun while also educational, fueling fresh ways to discover art in the galleries beyond—without digital interventions. —Brad Johnson