2Advanced Studios V.5 "Attractor" (http://www.2advanced.com/)
2Advanced Studios, Aliso Viejo, California, 2006
Description
The desire for “Attractor” was to infuse a new balance between compelling design and technical achievement. Co-founder Eric Jordan was the mastermind behind the digital matte paintings, which invoke the strong emotional response 2Advanced was searching for with this release. It was also essential to the redesign effort to offer a localized Japanese version for 2A Japan, while pushing the limits of Flash with the advent of an XML-based data cache (for speed) and dynamic deep linking throughout the site. In all, “Attractor” exemplifies the company’s most complex blends of user aesthetics and backend technology to date.
Juror Notes
“Rich, deep and detailed, a professional and organized site that immediately places them in the electronic-entertainment world.”
Credits
- Design firm
- 2Advanced Studios
- Creative director
- Eric Jordan
- Art directors
- Shane Mielke, Jonathan Moore
- Illustrator
- Baz Pringle
- Picture editor
- Elder Jerez Jr.
- Writers
- Christi Nishiyama, Kiomi Takahashi
- Interactive designer
- Brad Jackson
- Information architects
- Sonny Kotler, Ryan Serra
- Producer
- Tony Novak
- Client
- 2Advanced Studios