Catalone Design Co. Promotional Video
Catalone Design Co., LLC, Bethesda, Maryland, 2009
Description
Our challenge was to create an animated short that could live on the Catalone Design Co. homepage and serve as a companion piece to a promotional book called So, You’ve Got Something to Say. Both the book and the animation introduce a whimsical character, Lisa, who leads prospective and current clients through a sampling of Catalone Design Co.’s portfolio.
Juror Notes
Catalone Design is a well-executed, well-crafted integration of hand-drawn illustration, digital animation and live-action editing in the service of self-promotion. The character design is charming.
Collections:
AIGA 365: 31 (2010)
Repository:
Denver Art Museum
Discipline:
Promotional design and advertising
Credits
- Design firm
- Catalone Design Co., LLC
- Creative director
- Rodolfo Castro
- Art directors
- Lisa Catalone Castro, Rodolfo Castro
- Designer
- Rodolfo Castro
- Illustrator
- Mike Lowery
- Photographers
- Rodolfo Castro, Brian Rooney
- Production directors
- Rodolfo Castro, Brian Rooney
- Production coordinator
- Rodolfo Castro
- Production artist
- Brian Rooney
- Picture editor
- Rodolfo Castro
- Editor
- Brian Rooney
- Music
- Randy Klein
- Director of photography
- Rodolfo Castro
- Producer
- Rodolfo Castro
- Project manager
- Rodolfo Castro
- Client
- Catalone Design Co.
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