Herman Miller partnered with Hello to form a digital strategy and design a new web site embracing the brand idea of “for a better world around you.” The visually driven website incorporates a flexible modular layout that accommodates interactivity, research and tools while weaving in storytelling with videos and a Discover blog of Herman Miller’s insights and stories on how they work “for a better world around you.”

The site represents the brand values while reaching beyond the main audience group with excellent layout and photo editing. The additional design components available to architects and designers add invaluable experience.