Rational

Rational

Erik Adigard, 2004

Description

Rational is one IBM ’s five software brands. Mosaics were created to function as IBM software visual identity recipes. Each mosaic contains brand-specific components such as colors, patterns, symbols, photography and compositional elements.

Collections: AIGA Jurors (2004), AIGA 365: 25 (2004)
Discipline: Promotional design and advertising
Format: Promotion

Credits

Juror
Erik Adigard
Clients
IBM, Rational
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