Burton Factory Store
Jager Di Paola Kemp Design, Burlington, Vermont, 1994
Description
The designers used video, sound, interactive displays, and a variety of materials and merchandising structures to create a complete multimedia snowboarding environment for Burton's factory store. From the moment they walk through the door, customers are immediately immersed in a "riding experience" infused with a raw excitement that drives sales.
Collections:
A Decade of Sports Graphics
Repository:
Denver Art Museum
Discipline:
Environmental graphic design
Format:
Brand and identity systems, Exhibit, Artifact
Credits
- Design firm
- Jager Di Paola Kemp Design
- Creative director
- Michael Jager
- Art director
- David Covell
- Designers
- David Covell, Michael Jager
- Client
- Burton Snowboards
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