Magic Hat Jinx
Jager Di Paola Kemp, Burlington, Vermont, 1996
Description
The Magic Hat Brewing Company is a small brewery known for its odd specialty beers and distinct graphic style. For the launch of its new brew, Jinx, we celebrated the women brewers of history by creating a goddess of beer. She is a warm earth mother with a hint of the devil.
Collections:
Communication Graphics: 18 (1997)
Repository:
Denver Art Museum
Discipline:
Package design
Format:
Package
Credits
- Design firm
- Jager Di Paola Kemp
- Creative director
- Michael Jager
- Art director
- David Covell
- Graphic designer
- David Covell
- Typefaces
- Minion, Xavier, Various Custom
- Client
- Magic Hat Brewing Company
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