Grand Central Construction Walls
Frankfurt Balkind, New York, New York, 1996
Description
When the Metropolitan Transportation Authority began their two-year revitalization project of Grand Central Terminal, the objective was to reposition this historic site from “train station” to “New York landmark.” As the first visible signs of the project, these construction walls used humor and attitude to lessen commuter confusion and disorientation, while building excitement for the finished product.
Collections:
Communication Graphics: 18 (1997)
Repository:
Denver Art Museum
Discipline:
Environmental graphic design
Format:
Information graphic, Signage
Credits
- Design firm
- Frankfurt Balkind
- Creative director
- Kent Hunter
- Graphic designers
- Natalie Lam, Robert Wong
- Photographers
- Victor Schrager, Various
- Fabricator
- Applied Graphics
- Paper
- 3M
- Client
- Metropolitan Transportation Authority
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