“You Are the Part That Makes It Art” Poster
Spur, Baltimore, Maryland, 1996
Description
This Maryland Institute poster is sent to high schools in an effort to recruit art students. Art students are typically hell bent on being cartoonists, so the back of the poster depicts significant body parts done in various “vulgar” styles. The two sides are meant to run side by side at student recruitment functions and are connected by the tag line “Pull yourself together: you are the part that makes it art.”
The full-color front depicts the complete mature student as a marching, organic art monster. The reversible nature of this poster allows it to communicate to a younger audience that hasn’t quite grown up yet, but wants to.
Collections:
Communication Graphics: 18 (1997)
Repository:
Denver Art Museum
Discipline:
Promotional design and advertising
Format:
Illustration, Posters, Promotion
Credits
- Design firm
- Spur
- Art director
- David Plunkert
- Illustrators
- Gary Baseman, A. J. Garces, Jayme Odgers, David Plunkert, Jonathon Rosen
- Copywriter
- David Plunkert
- Typefaces
- Blackoak, Dead History Bold, Franklin Gothic Condensed
- Printer
- French Bray
- Paper
- Champion Benefit 70# Vertical Text
- Client
- Maryland Institute College of Art
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