Moonwalking With Einstein
Penguin Group (USA) Inc., New York, New York, 2010
Description
Project brief: Book jacket design.
Approach: To not have Einstein moonwalking (although we did think about it).
Effectiveness: TK
Juror Notes
Literal is often not a good thing but here it works perfectly, providing a peek into one of the techniques that memory champions use. Very effective design.
Collections:
50 Books | 50 Covers of 2010
Repository:
Denver Art Museum
Discipline:
Book design
Format:
Book, Book cover
Credits
- Design firm
- Penguin Group (USA) Inc.
- Art director
- Darren Haggar
- Designer
- Tal Goretsky
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