This project was challenging for a variety of reasons: its importance to our institution; its typographic complexity; the rigorous design approval process; the knowledge that any change to look of the manual could be distressing to those who had become accustomed to the previous edition. I was fortunate to have earlier editions to inform my solution, and I was offered the use of a second color to help organize the material (which became particularly helpful in the fifth chapter on grammar and for the wide-ranging illustrative matter). My goal was to create a system, through contrast and scale, that would facilitate the way this reference book is consulted, while retaining the integrity of the text page.

“This book actually made me finally learn how to write properly in my native language.” Archie Ferguson
“This is an absolutely superlative example of what can be done with a text-based reference book. Typography is accessible but lovingly handled. Color is used innovatively, every diagram finely wrought.” Cheryl Towler Weese
“A book you see every day but whose design genius should never be taken for granted.” Jack Woody