“CHIME”
O2 creative solutions, Royal Oak, Michigan, 2004
Description
o2 creative solutions was invited to create an interactive installation for the 2004 m3 Summit in South Miami Beach, Florida, that exemplified the Summit’s goal of integrating music and multimedia while telling a story about the state of electronic music today.
CHIME is an immersive garden of interactive sculpture, media, sound and architecture that synthesizes to create a whimsical space invoking play and creativity. The architecture is a series of hanging acrylic tubes fitted with electroluminescent wire that spanned 40 feet across the front of the Nash Hotel. Each tube is wired to an interface box that translates the digital signal into an audio tone. As each chime is moved by wind or human interaction, a note in a chord progression is played. This interactive installation allowed visitors—musicians and nonmusicians alike—to come together and create music with the architecture. The objective was to communicate the relationship of electronic music to its analog roots. o2 reinterpreted the wind chime, an age-old musical sculpture, with a new digital interface.
M3 summit attendees, Nash Hotel guests and passing pedestrians all participated in the experience, exemplifying CHIME as an effective statement about the way that music, in tandem with design and technology, can bring people together.
To view footage of CHIME, please explore http://chime.o2creativesolutions.com/
Credits
- Design firm
- O2 creative solutions
- Creative directors
- Brian Hords, Jody Levy
- Designers
- Alex Alexanian, Erick Carlson
- Photographer
- Brian Hords
- Editors
- Doug Kohnen, Stephanie Mead
- Sound designers
- Alex Alexanian, Erick Carlson
- Content strategist
- O2 creative solutions
- Producer
- Jody Levy
- Structural designer
- O2 creative solutions
- Fabricator
- O2 creative solutions
- Client
- M3 Summit