The Negev

The Negev

Edith Allard, Cambridge, Massachusetts, 1970

Description

The book is a study of the challenge of Israel’s Negev Desert to man and animal. Prompted by the realization that Israel must meet this challenge to survive in the arid environment, a team of scientists reconstruct an ancient system of desert farming and successfully raise abundant fruits and vegetables.

Designer’s Comments: Problems: the wide-angle photos, sometimes as wide as three feet, were submitted in pieces cut with scissors. Not a square corner anywhere. The exposures of the separate pieces were all different. We did the best we could with them within our budget.

Collections: Fifty Books of the Year (1971)
Discipline: Book design
Format: Book

Credits

Art director/designer
Edith Allard
Photographer
Mrs. Lieselotte Evenari
Authors
Michael Evenari, Leslie Shanan, Napthali Tadmor
Size
7 x 10 inches
Pages
360
Quantity printed
edition of 5,000
Price
$15.00
Typeface
Fototronic Medallion, 10/12 with display in Fototronic Medallion
Typesetter
Graphic Services, Inc.
Printer
Murray Printing Company
Printing method
offset
Paper
Oxford Ultrasatin Plate, 60 lb., White
Paper supplies
John Carter & Company, Inc.
Binder
Colonial Press
Binding materials
bound in Interlaken Homespun Yellow on .080 binder’s board
Binding method
Smythe-sewn, round-backed
Endpapers
Strathmore Text Cobalt
Endpaper supplies
Lindenmeyr Paper Corporation
Publisher
Harvard University Press
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