True Advertisement
Emmett McBain, Greensboro, North Carolina, 1968
Description
Ad for Lorillard Tobacco Company’s True menthol cigarettes, Vince Cullers Advertising, whose work for the Lorillard Tobacco Company laid the groundwork for how cigarette companies and other businesses spoke to Black consumers.
All images courtesy of the University of Illinois at Chicago, Richard J. Daley Library, Special Collections & University Archives.
Collections:
AIGA Medalists (2017)
Discipline:
Promotional design and advertising
Format:
Advertisement
Credits
- Medalist
- Emmett McBain
- Advertising agency
- Vince Cullers Advertising, Inc.
- Client
- Lorillard Tobacco Company
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