Earth Day ’91
The Pushpin Group, New York, New York, 1996
Description
This poster was an announcement for Earth Day 1991, an environmental event in New York. It was printed on recycled paper with vegetable inks. In order to save paper further, it was printed on the back of leftover posters from 1990. Its crude design was meant as a visual antidote to slick, over-produced design that would not be perceived as environmentally sensitive.
Collections:
The Greening of Design
Repository:
Denver Art Museum
Discipline:
Promotional design and advertising
Format:
Illustration, Posters, Promotion
Credits
- Design firm
- The Pushpin Group
- Art director/designer
- Seymour Chwast
- Illustrator
- Seymour Chwast
- Typeface
- Hand Lettering
- Printer
- Eco Support Graphic/Haff & Daugherty
- Paper
- Fox River Circa Select 80# cover “Burlap”
- Client
- Earth Day New York
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