Burton Craig the Giant
Jager Di Paola Kemp Design, Burlington, Vermont, 1995
Description
This humorous advertisement designed for a skiing publication spins the contining feud between skiers and riders in winter mountain sports, with snowboarding depicted as a giant tromping through the traditional skiing industry.
Collections:
A Decade of Sports Graphics
Repository:
Denver Art Museum
Discipline:
Promotional design and advertising
Format:
Advertisement, Promotion
Credits
- Design firm
- Jager Di Paola Kemp Design
- Creative director
- Michael Jager
- Designer
- Mark Sylvester
- Photographer
- Mark Gallup
- Client
- Burton Snowboards
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