Prada Store kiosk
R/GA, New York, New York, 2000
Description
R/GA designed kiosks that would enable Prada to promote its new line of skin-care products. The goal was to compose a complete yet utterly simple environment that included the following distinct areas: “Learn,” “Diagnose,” “Search” and “Print.” The result is a minimalist design and a groundbreaking user interface. The in-store kiosks enable customers to make more informed product choices, self-diagnose their skin-care needs and learn about Prada’s skin-care system. The user is able to select products and print a personal profile from the kiosks, which are located in flagship stores in Tokyo, London and New York.
Collections:
AIGA 365: 22 (2001)
Repository:
Denver Art Museum
Discipline:
Information design
Format:
Interaction
Credits
- Design firm
- R/GA
- Producer
- Anja Ludewig
- Associate creative director
- Vincent Lacava
- Art director
- Vander Ray McClain
- Senior designer
- Lesli Karavil
- Junior designers
- Jesse McGowan, Dieter Weichman
- Production artist
- Kohsuke Yamada
- Account director
- Matt Howell
- Account manager
- Andrew Rodbell
- Senior interaction designer
- Ted Metcalfe
- Programmer
- John Jones
- Production coordinator
- Sheila Dos Santos
- Senior test engineer
- Diane Lichtman
- Client
- Prada
Loading...
Loading...