Semillero (http://www.grupowprojects.com/semillero/semillero.htm)
Grupo W, Saltillo, Coahuila, Mexico, 2006
Description
This is the official website for a school in Mexico named “El Semillero” (seed plot), where trainee students can attend courses and have the preparation they need to be part of an advertising agency.
Juror Notes
“With a joyous and playful aesthetic, this site manages to evoke the limitless possibilities of our childhood imagination, while still satisfying a more grown-up desire for sophistication. The unified aesthetic, a seamless blending of interaction, animation and sound design, is a reward in and of itself. The user wants to explore all the content and spend as much time in this world as possible.”
Collections:
AIGA 365: 28 (2007)
Repository:
Denver Art Museum
Discipline:
Experience design
Format:
Illustration, Website
Credits
- Design firm
- Grupo W, Saltillo
- Creative director/designer
- Miguel Calderon
- Designer/illustrator
- Cesar Moreno
- Production director
- Ulises Valencia
- Copywriter
- Ruben Ruiz
- Interactive designers
- Sebastian Mariscal, Cesar Moreno
- Structural designer
- Raul Uranga
- Client
- Semillero, Escuela de Creativos
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